Communications & Design

Branding Resources

Here you’ll find all that you need to correctly use our branding in your work. Whether you’re just getting set up with Edinburgh City Mission or are creating a flyer / poster for your ministry, please follow our brand as closely as you can.


Overview1. Examples of our brand2. Logos
3. Colours4. Typography5. Image Treatment
Dashed Line (Pink Alt)

Overview

As an organisation, Edinburgh City Mission has seen a lot of change over the years. We have seen that God has moved! From this, we are beginning to see the people of Edinburgh recognise Edinburgh City Mission more and more. We are seeking to increase accessibility to our brand, and make it as easy as possible for the public to instantly recognise us.

With many ministies under our belt, we’re striving to keep our brand as straightforward as possible, giving Edinburgh City Mission a ‘universal look’. That’s why we have put together Brand Resources. Employees and those closely related to our work can access our designs and learn about using them effectively in documents and presentations.

This page is still a work in progress, so bear with us as we equip you the Edinburgh City Mission brand!

Apply Now


Vacancy Form

Section 1 - Personal Details

Address
Are you involved in any activity that might limit your availability to work or your working hours?
Have you any convictions (other than spent convictions under the Rehabilitation of Offenders Act 1974?)
Do you need a work permit to take up employment in the U.K.?

Section 2 - Education

Starting with the most recent, please list any education, qualifications and / or training.
In the format MM/YYYY.

Section 3 - Work History

Please list your recent work history. We want to know about your work experience, paid and unpaid. Please include your current/previous employment, voluntary work, community activities and time spent caring for dependents. Starting with your current employment, please state name and address of employer(s) and/or voluntary agencies and describe main tasks, responsibilities and achievements.
In the format MM/YYYY.
£
Please enter a range if unsure.

Section 4 - Meeting Personal Specifications

Please answer the following questions.

Section 5 - References

Referee 1 (Employer)
Referee 2 (Church)
Additional Information
Can we approach your current employer before an offer is made?
Is your church supportive of your application to Edinburgh City Mission (ie would they be willing to take an active interest in our work and pray for you in your role?)

Section 6 - Declaration

I declare that the information given in this form is complete and accurate. I understand that any false information or deliberate omissions will disqualify me from employment or may render me liable to summary dismissal. I understand these details will be held in compliance with the Data Protection Act 1998. I undertake to notify the company immediately of any changes to the above details. You agree that Edinburgh City Mission may use the details provided to contact you for purposes of the job application and nothing more.
Do you agree to the above Terms?

Monthly Prayer Newsletter (Optional - click here)

Volunteer Now


Volunteer Application

Section 1 - Personal Details

Address
Do you speak any languages other than English?

Section 2 - Role

In what part of the work of Edinburgh City Mission would you be interested in volunteering? (Pick up to 3)
Please tick your available days.
Do you have the use of a car?

Section 3 - Belief

For some of our volunteer roles we require the volunteer to have an active Christian faith. Please tick which of the following applies to you.
Do you currently attend a church?

Section 4 - References

We will take up references once we’ve agreed a suitable volunteering role. Please provide us with the details of someone who has known you in a professional capacity for more than a year. For example, someone you have volunteered for, an employer or a teacher.
Additional Information

Section 6 - Declaration

I declare that the information given in this form is complete and accurate. I understand that any false information or deliberate omissions will disqualify me from employment or may render me liable to summary dismissal. I understand these details will be held in compliance with the Data Protection Act 1998. I undertake to notify the company immediately of any changes to the above details. You agree that Edinburgh City Mission may use the details provided to contact you for purposes of the job application and nothing more.
Do you agree to the above Terms?

Monthly Prayer Newsletter (Optional - click here)

1. Examples of our brand

For a clearer picture of the Edinburgh City Mission brand in use, take a look at some examples below:

 

Website

In early 2022 we launched our new website, to streamline and simplify referrals, access to information and to showcase Edinburgh City Mission as best as possible. The key changes to note are the bright and hopeful imagery, a new colour palette and a simplified layout.

Website Screenshots

 

Instagram

As you scroll through our Instagram, you will see a more unified and cohesive design idea that began around April 2021. Take a look around and get a feel for the kinds of images and text layouts we use!

Instagram Screenshots

Newsletters

Our Monthly Prayer Letter and Updates have been a behind-the-scenes driving force behind our new brand. If you are not yet receiving these monthly emails, you can sign up here.

Newsletter


2. Logo

We are delighted with our logo, introduced in July 2017. When you are including our logo in designs, in all use cases, the full Edinburgh City Mission logo should be displayed.

The Edinburgh City Mission logo should be instantly recognisable. Please avoid stretching, rotating and adding effects to the logo.

Download Logo Files

 


3. Colours

Our primary colours are Teal, Yellow, Blue, Coral & Peach. In monochromatic documents we also use Black and White.

Logo on Colour

The Edinburgh City Mission logo is primarily used as Black on White or White on Black. The Teal or Cream versions are suitable for use in place of Black and White respectively.

 


4. Typography

Our primary typeface is Nexa, as used in the Edinburgh City Mission logo.

Nexa comes in various weights. Primarily we use Extra Bold and Light. You can download the files to install this font on your device, below.

Example of Nexa Font

Download Nexa

 

Our secondary typeface is Poppins. Where Nexa is not available (as on platforms such as Google Slides) the secondary font we use is Poppins. It is a Google font, easily downloadable, and often available via online design platforms. You may notice it is the font of choice for our amazing website!

Poppins has a similar feel to Nexa, as well as having a variety of weights. We most often use Semi Bold and Regular. You can download the files to install this font on your device, below.

Example of Poppins Font

Download Poppins

 

In the unlikely event that the above don’t fit, we recommend our tertiary typeface, DM Sans. It works particularly well in Emails (as seen above) and Body Text in printed material.

Example of DM Sans Font

Download DM Sans

 


5. Image Treatment

When designing presentations and documents, you may well incorporate images of our ministries, volunteers or the city of Edinburgh.

As part of our cohesive branding we are seeking to minimise the showcasing of ‘deprivation’, instead uplifting our fellow human beings and celebrating God’s love. Images are to be bright and lively. This should be reflected in the photographs you are selecting when designing or presenting on behalf of Edinburgh City Mission.

You can see a small sample below. For a more indepth feel of Image Treatment, take a look at our Instagram or browse our website.

NB – when using photographs of people as part of any document that will be viewd by the public, GDPR dictates that we as Edinburgh City Mission require their written permission.

 

Example Images

Apply Now


Vacancy Form

Section 1 - Personal Details

Address
Are you involved in any activity that might limit your availability to work or your working hours?
Have you any convictions (other than spent convictions under the Rehabilitation of Offenders Act 1974?)
Do you need a work permit to take up employment in the U.K.?

Section 2 - Education

Starting with the most recent, please list any education, qualifications and / or training.
In the format MM/YYYY.

Section 3 - Work History

Please list your recent work history. We want to know about your work experience, paid and unpaid. Please include your current/previous employment, voluntary work, community activities and time spent caring for dependents. Starting with your current employment, please state name and address of employer(s) and/or voluntary agencies and describe main tasks, responsibilities and achievements.
In the format MM/YYYY.
£
Please enter a range if unsure.

Section 4 - Meeting Personal Specifications

Please answer the following questions.

Section 5 - References

Referee 1 (Employer)
Referee 2 (Church)
Additional Information
Can we approach your current employer before an offer is made?
Is your church supportive of your application to Edinburgh City Mission (ie would they be willing to take an active interest in our work and pray for you in your role?)

Section 6 - Declaration

I declare that the information given in this form is complete and accurate. I understand that any false information or deliberate omissions will disqualify me from employment or may render me liable to summary dismissal. I understand these details will be held in compliance with the Data Protection Act 1998. I undertake to notify the company immediately of any changes to the above details. You agree that Edinburgh City Mission may use the details provided to contact you for purposes of the job application and nothing more.
Do you agree to the above Terms?

Monthly Prayer Newsletter (Optional - click here)

Volunteer Now


Volunteer Application

Section 1 - Personal Details

Address
Do you speak any languages other than English?

Section 2 - Role

In what part of the work of Edinburgh City Mission would you be interested in volunteering? (Pick up to 3)
Please tick your available days.
Do you have the use of a car?

Section 3 - Belief

For some of our volunteer roles we require the volunteer to have an active Christian faith. Please tick which of the following applies to you.
Do you currently attend a church?

Section 4 - References

We will take up references once we’ve agreed a suitable volunteering role. Please provide us with the details of someone who has known you in a professional capacity for more than a year. For example, someone you have volunteered for, an employer or a teacher.
Additional Information

Section 6 - Declaration

I declare that the information given in this form is complete and accurate. I understand that any false information or deliberate omissions will disqualify me from employment or may render me liable to summary dismissal. I understand these details will be held in compliance with the Data Protection Act 1998. I undertake to notify the company immediately of any changes to the above details. You agree that Edinburgh City Mission may use the details provided to contact you for purposes of the job application and nothing more.
Do you agree to the above Terms?

Monthly Prayer Newsletter (Optional - click here)

If you have any queries, or would like guidance on communication and branding, please get in touch with our Communications & Design Team. We would love to hear from you!


Liam Rotheram – Communications & Design Manager – liam@edinburghcitymission.org.uk

Nathan Lang – Communications & Design Assistant – nathan@edinburghcitymission.org.uk

Apply Now


Vacancy Form

Section 1 - Personal Details

Address
Are you involved in any activity that might limit your availability to work or your working hours?
Have you any convictions (other than spent convictions under the Rehabilitation of Offenders Act 1974?)
Do you need a work permit to take up employment in the U.K.?

Section 2 - Education

Starting with the most recent, please list any education, qualifications and / or training.
In the format MM/YYYY.

Section 3 - Work History

Please list your recent work history. We want to know about your work experience, paid and unpaid. Please include your current/previous employment, voluntary work, community activities and time spent caring for dependents. Starting with your current employment, please state name and address of employer(s) and/or voluntary agencies and describe main tasks, responsibilities and achievements.
In the format MM/YYYY.
£
Please enter a range if unsure.

Section 4 - Meeting Personal Specifications

Please answer the following questions.

Section 5 - References

Referee 1 (Employer)
Referee 2 (Church)
Additional Information
Can we approach your current employer before an offer is made?
Is your church supportive of your application to Edinburgh City Mission (ie would they be willing to take an active interest in our work and pray for you in your role?)

Section 6 - Declaration

I declare that the information given in this form is complete and accurate. I understand that any false information or deliberate omissions will disqualify me from employment or may render me liable to summary dismissal. I understand these details will be held in compliance with the Data Protection Act 1998. I undertake to notify the company immediately of any changes to the above details. You agree that Edinburgh City Mission may use the details provided to contact you for purposes of the job application and nothing more.
Do you agree to the above Terms?

Monthly Prayer Newsletter (Optional - click here)

Volunteer Now


Volunteer Application

Section 1 - Personal Details

Address
Do you speak any languages other than English?

Section 2 - Role

In what part of the work of Edinburgh City Mission would you be interested in volunteering? (Pick up to 3)
Please tick your available days.
Do you have the use of a car?

Section 3 - Belief

For some of our volunteer roles we require the volunteer to have an active Christian faith. Please tick which of the following applies to you.
Do you currently attend a church?

Section 4 - References

We will take up references once we’ve agreed a suitable volunteering role. Please provide us with the details of someone who has known you in a professional capacity for more than a year. For example, someone you have volunteered for, an employer or a teacher.
Additional Information

Section 6 - Declaration

I declare that the information given in this form is complete and accurate. I understand that any false information or deliberate omissions will disqualify me from employment or may render me liable to summary dismissal. I understand these details will be held in compliance with the Data Protection Act 1998. I undertake to notify the company immediately of any changes to the above details. You agree that Edinburgh City Mission may use the details provided to contact you for purposes of the job application and nothing more.
Do you agree to the above Terms?

Monthly Prayer Newsletter (Optional - click here)